Let’s face it, whether you’ve decided to embrace social networks such as Facebook, Twitter, and YouTube as part of your internet marketing arsenal or not… they can absolutely work wonders in growing your brand’s image, reputation, and sales when used correctly. And I think it’s officially safe to say by now that social networks are here to stay so you’d either better start using them – or – at the very least make sure someone else isn’t social cybersquatting and banking off of all of your hard work.
Enter KnowEm. I am a HUGE fan their service, which lets you to check and see for yourself if your brand’s username is available on hundreds of social networks.
Knowem.com allows you to check for the use of your brand, product, personal name or username instantly on over 500 popular and emerging social media websites. Grab your name and secure your brand before someone else does.
This is a very handy tool which I have used now for numerous e-commerce websites. If you’re on a tight budget don’t worry, it comes with both free and paid options which are nearly identical.
Free: You create any new social network profiles yourself
Paid: KnowEm creates new social network profiles for you
This is something that I seriously encourage every online store owner out there to set aside the time and do. Making sure that your brand name is in the right hands on the major social networks out there is a big deal. Even if you don’t plan on using these networks, most social network profiles will offer up a nice juicy backlink so it’s a great SEO opportunity as well.
(6/2/2011) EDIT: Another useful site to check your brand’s username availability is NAMECHK. It is fast and easy to use. I recommend using both services, again 100% free.
Backlinks, Branding, Social Media, Social Networking